ProfitMetrics MCP Server

Ask your AI about profit.
Get answers you can actually trust.

Connect ProfitMetrics to Claude, ChatGPT, Gemini, or any AI tool that supports MCP servers. Ask questions in plain language, build reports, and monitor performance, all powered by your verified profit data.

No exports, no manual spreadsheet work.

How did my POAS® change over the last month by channel?
ClaudeClaude
via ProfitMetrics MCP

POAS® rose from 2.1 to 2.4 overall. Meta improved the most; Google dipped slightly on higher spend.

Channel Ad spend Gross profit POAS® Δ vs. Jul
Google Ads €48,200 €108,450 2.25 0.15
Meta €31,900 €86,130 2.70 0.52
Microsoft Ads €6,400 €13,440 2.10 0.08
Total €86,500 €208,020 2.40 0.30
Source: ProfitMetrics · POAS® = Gross profit ÷ Ad spend · Aug 1–31 vs. Jul 1–31
ProfitMetrics
ProfitMetrics MCP ServerProfit engine · metric registry · permissions
Verified profit data
Formal metric definitions
Permission-safe access
Setup in minutes

Your AI is confident.
But is the number right?

Paste an export into ChatGPT and you also hand it the job of deciding what your data means. Is revenue before or after VAT? Is profit calculated before or after shipping, payment fees and ad spend? Is it comparing the right stores and the right periods?

The answer may sound confident, but still be wrong.

Pasting an export

The AI guesses what every column means, and never tells you which guess it made.

order_idtotalcostads?
#482111.249,00#REF!
#4821289,9041.2meta
#48213312,50gads
+ 14,802 rows
What was my POAS® last month?
Based on your data, your POAS® last month was3.2x Unverified · assumptions not shown
Revenue before or after VAT?
Profit after shipping, fees and ad spend, or before?
Same stores, same periods, same currency?
RESULT: A confident number nobody can trace back to a definition.

Connected through MCP

The AI queries the ProfitMetrics profit engine and answers with the definition attached.

What was my POAS® last month?
Your POAS® for August across all stores was2.40Gross profit €208,020 on ad spend €86,500. Up from 2.10 in July. Verified · ProfitMetrics profit engine
POAS® = Gross profit ÷ Ad spend · Gross profit after COGS, shipping, payment fees and handling · excl. VAT
RESULT: The same number your dashboard shows, with the definition, period and source visible.

Verified profit data,
connected directly to your AI

The ProfitMetrics MCP Server removes the guesswork. It connects your AI directly to the same profit engine and metric definitions you already use in ProfitMetrics. Contribution margin, gross profit, and POAS® mean the same thing in every question, every report, and every dashboard.

ProfitMetrics profit engineEvery order, every cost, in real time
RevenueCOGS at order dateShippingPayment feesHandlingAd spendGross profitPOAS®
Structured
profit data
MCP ServerThe trusted data layer for your AI
Metric registry — one definition per metric
Permissions checked on every request
Says so when data is limited
Verified
answers
Your AI assistantAny tool that supports MCP servers
ClaudeClaudeChatGPTChatGPTGeminiGeminiGrokGrokMicrosoft CopilotCopilot
Ask in plain language
Reports & dashboards on live data

Ask questions in plain language

Ask the questions you'd normally need a dashboard, a spreadsheet or an analyst to answer. Your AI pulls the relevant ProfitMetrics data and explains the result in a format you can use.

"How did contribution margin develop last month compared with the month before?"
ChatGPTChatGPT
via ProfitMetrics MCP

Contribution margin grew +11.8% month over month. Volume drove most of it; margin per order was flat.

July August Change
Orders 9,412 10,388
10.4%
Gross profit €186,300 €208,020
11.7%
Ad spend €88,700 €86,500
2.5%
Contribution margin €97,600 €121,520
11.8%
Source: ProfitMetrics
· Contribution margin = Gross profit − Ad spend

Build reports and dashboards with live data

Turn live ProfitMetrics data into management reports, channel comparisons and client briefs inside the AI tools you already use. Compare periods, channels, stores or customer types, all without exporting and rebuilding the analysis by hand.

"Compare Google and Meta this quarter on ad spend, gross profit and POAS®."
Google Ads
Google Ads
2.25POAS®
Ad spend€142,600
Gross profit€320,850
Contribution margin€178,250
Meta
Meta
2.70POAS®
Ad spend€96,300
Gross profit€260,010
Contribution margin€163,710
Source: ProfitMetrics · Q3 to date · same metric registry as your dashboard

Set up agents to monitor performance

In AI tools that support agents, set them to check the metrics that matter and prepare recurring summaries. Spot changes in profit, spend or POAS® sooner, with the underlying numbers pulled directly from ProfitMetrics.

"Every week, prepare a Monday morning summary of last week: profit, spend, POAS® and anything that looks unusual."
Monday morning brief
Week 35 vs. week 34 · all stores
Scheduled · Mon 07:00
Gross profit€49,880 4.2% WoW
Ad spend€21,140 9.8% WoW
POAS®2.36 0.13 WoW
Meta POAS® dropped 18% WoWSpend rose €2,300 while gross profit stayed flat. Two campaigns fell below break-even (POAS® < 1) from Thursday.
Source: ProfitMetrics · pulled Mon 06:58 · 7 of 7 stores available

Power automated AI workflows

Make ProfitMetrics the trusted data layer in AI workflows for reporting, analysis, alerts and meeting preparation. Structured data goes in, so your workflows don't depend on copied screenshots, manually cleaned spreadsheets or improvised formulas.

"Prepare a monthly management brief comparing this month with last month and highlight the biggest changes."
ProfitMetrics
ProfitMetricsvia MCP Server
Power BI
Excel
Your server
Management brief
Verified

Your profit analyst,
available whenever you need it

Work with revenue, orders, ad spend, gross profit, contribution margin, POAS®, new-versus-returning customer economics, New Customer POAS®, nCAC, first-order payback, and complete order-cost breakdowns, all from the same metric registry.

RevenueOrdersAd spendGross profitContribution marginPOAS®New Customer POAS®nCACFirst-order paybackOrder-cost breakdown
"Are new customers profitable on their first order, or do I only make money when they return?"
New Customer POAS®First-order payback
"How much of last month's gross profit came from first-time orders versus returning customers?"
Gross profitNew vs. returning
"Break down last month's order costs into product costs, shipping, payment fees and handling."
Order-cost breakdown
"Compare my stores this month on revenue, ad spend and contribution margin."
Contribution marginPer store
For agencies

One connection turns your agency's AI into a portfolio analyst

Connect once and your AI can work across every client account you already have permission to access in ProfitMetrics. Prepare for meetings, draft weekly reports, compare client performance and identify the accounts that need attention, all without separate exports for every client.

Ask across your portfolio:
  • "Which clients dropped in POAS® last week?"
  • "Summarise last month for this client: profit, spend by channel, POAS® and the biggest changes."
  • "Rank my clients by change in contribution margin and show me where I should look first."

The same structured profit data. The same metric definitions. Every client, every time.

Havnfelt HomeShopify · 2 stores
Velora ApparelMagento · DK, SE
Kettlebrook CyclesWooCommerce
+9
9 more clientsOne login · one permission set
Which clients dropped in POAS® last week?
GeminiGemini
12 accounts

Three of twelve clients dropped. Kettlebrook needs attention first: spend up, profit flat.

1Kettlebrook1.62 0.41
2Velora Apparel2.08 0.19
3Havnfelt Home2.71 0.06
9 clientsstable / up OK
Source: ProfitMetrics · week 35 vs. 34

Benefits for Agencies

  • Query any client account in your portfolio without separate exports
  • Draft client reports and weekly summaries in minutes
  • Spot underperforming accounts before the client does
  • Same verified definitions across every client

Benefits for E-commerce Brands

  • Get profit answers without opening a dashboard or building a spreadsheet
  • Monitor performance between meetings, in the tool you already use
  • Structured data for automated Monday-morning briefs and alerts
  • Every number comes from the same profit engine as your POAS® bidding

Connect. Ask. Get answers you trust.

1
2
3

Connect ProfitMetrics

Add the ProfitMetrics connector in your AI assistant's settings and sign in with your existing ProfitMetrics account. No API keys, no developer, no installation required.

Ask your first question

Your sites, client accounts and permissions are recognised automatically. Ask in plain language and your AI retrieves the relevant live data.

Work from verified numbers

Every figure comes from the ProfitMetrics profit engine and follows the formal definition in the metric registry. If data is limited or a required feature is not enabled, the server says so instead of silently filling the gap.

AI-ready doesn't just mean connected.
It means defined.

One definition for every metric

The metric registry gives each metric a single, machine-readable definition. Your AI works from the same definitions as your ProfitMetrics dashboard.

True profit. Not just revenue and ROAS

Includes the costs that determine what you actually earn: COGS at order date, shipping, payment fees, handling and ad spend.

No silent guessing

If the requested data is limited or unavailable, the MCP server says so clearly. Your AI explains the limitation instead of inventing a confident answer.

Permission-safe by design

Access mirrors your existing ProfitMetrics permissions, checked on every request. You and your agency only see the stores and clients you are already allowed to access.

Works with the AI tools
your team already knows

Compatible with Claude, ChatGPT, Gemini, Grok, Microsoft Copilot and other AI tools that support MCP servers.

ClaudeClaude
ChatGPTChatGPT
GeminiGemini
GrokGrok
Microsoft CopilotMicrosoft Copilot
Any MCP client
Setup in minutes Existing ProfitMetrics login No technical implementation

Stop asking AI to guess.
Start asking it about your actual profit.

Give your AI structured, verified profit data and turn everyday questions into answers you can act on with confidence.

No credit card required.