No-code Server-side Tracking for Voracio by ProfitMetrics Using ProfitMetrics, setting up accurate server-side tracking is relatively easy. No-code implementation through our design wizard makes the otherwise time-consuming task of configuring server-side tracking a hassle-free process.
Start Profit Bidding by Sharing Profit Data from Voracio to Google Ads and Meta Ads Using ProfitMetrics to configure server-side tracking for Vendre, you’ll also be able to send profit data to Google Ads and Meta Ads. By sharing profit data with marketing platforms, you can review ad performance based on profit or POAS® instead of only revenue. Additionally, ProfitMetrics allows you to let bidding AI optimize for profit or POAS®.
See real-time profitability for Meta Ads and Google Ads Campaigns By integrating Voracio with ProfitMetrics, you can see the real-time profitability of your Meta Ads and Google Ads Campaigns. ProfitMetrics calculates the real profit of your business by factoring in costs like (but not limited to) COGS, Shipping costs, Packaging fees, Fixed costs, and Scheduled costs. By connecting your Google Ads and Meta Ads account to ProfitMetrics, you’ll be able to see the profit of your campaigns inside the Google Ads and Meta Ads Manager.
Server-side Tracking Between Voracio and Google Analytics Using ProfitMetrics, you access best-practice serverside-to-serverside conversion tracking for Google Analytics. We've configured our server-side tracking module to get as close to 100% tracking as possible. Use our simple setup wizard to integrate Voracio and Google Analytics with ProfitMetricsand - and have server-side tracking setup within 15 minutes.
Bonuses of using ProfitMetrics:
Get a real-time overview of marketing and business profitability Our dashboard pulls data directly from Voracio’s backend and all marketing channels 24/7 for a reliable and accurate dashboard. See profit after ad spend, costs, and recurring expenses with just one click. Measure holistic KPIs like blended ROAS and POAS®, Contribution Margin, net profit after recurring expenses, and much more.
See the exact profit calculation for each individual order We import all orders and calculate the exact profit of all orders after accounting for Discounts, Cost of goods, Shipping fees, Payment fees, Packaging, and handling expenses. With just one click, you’re able to get insights into the profitability of your orders.
Direct Google Ads and Meta to optimize for profit instead of revenue Use POAS®-bidding to scale true winners and cut losers. With ProfitMetrics you can:
Analyze profitability down to product level in Google Ads See profit after ad spend for all campaigns and ads directly inside marketing channels and in our dashboard Control and direct ad spend towards the most profitable ads and products
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