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Get insights into the true profitability of TikTok Ads with ProfitMetrics

E-commerce businesses often struggle to assess marketing profitability using revenue and ROAS alone. ProfitMetrics addresses this by calculating the true profit of all orders and sending the data directly to TikTok Ads. This enables you to see Gross Profit, Gross Profit after Ad Spend, POAS®, and more, attributed to campaigns and ads.

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Let TikTok Ads to Optimize for Profit Instead of Revenue

Use POAS®-bidding to scale successful ads and eliminate underperformers. With ProfitMetrics, you can:

Analyze profitability down to ad-level
See profit after ad spend for all campaigns and ads directly inside TikTok Ads Manager - and in our dashboard
Control and direct ad spend towards the most profitable campaigns and ads

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Comprehensive Dashboard for TikTok Ads and Overall Business Performance & Profitability

Our dashboard integrates directly with your e-commerce backend and marketing channels, providing real-time data. Monitor profit after ad spend, costs, and recurring expenses - and keep track of holistic KPIs such as blended ROAS and POAS®, Contribution Margin, net profit after recurring expenses, and more.

Features

POAS and Profit bidding

Target your Smart campaigns with a profit goal

Server-side to server-side

Accurate, stable and secure profit data connection

Code free setup

A simple step-by-step guide takes you all the way

5 minute setup

Full A-Z installation guide

Integrate TikTok Ads with ProfitMetrics for Profitability Insights

Want real-time insights into your profitability?

Ready to stop wasting ad spend?

14-day free trial

No credit card required

Easy and fast setup

Features

POAS and Profit bidding

Server-side to server-side

Code free setup

5 minute setup

Real time profit dashboard

Other integrations

Ready to stop wasting ad spend?

14-day free trial

No credit card required

Easy and fast setup

Support

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